We collect only what we need to run MoYu TV and make AI recommendations useful. We do not sell your personal information. You can clear your history or delete your account at any time.
Who we are and scope
MoYu TV ("MoYu TV", "we", "us") operates the MoYu TV mobile application for Android and iOS and the website https://moyutv.app (together, the "Service"). We are the controller of the personal data processed through the Service.
This policy applies to all users of the Service. By using the Service you acknowledge that you have read this policy. If you do not agree with it, please do not use the Service. You can reach our privacy team at [email protected].
Information we collect
Information you provide
- Account information: email address, display name, profile picture (optional) and a password (stored only in hashed form). If you sign in with a third-party provider such as Google or Apple, we receive the basic profile details you allow that provider to share (for example name, email address and a unique ID).
- Profile and preferences: favorite genres, language, content preferences and age confirmation.
- Content you create: ratings, watchlists, reviews or comments (where available), and the messages you type to the AI assistant ("prompts").
- Support and feedback: messages, screenshots and other information you send us.
Information collected automatically
- Usage data: titles you view, playback progress, searches, interactions with recommendations and AI replies, and in-app settings.
- Device and technical data: device model, operating system and version, app version, language, time zone, IP address (from which we may derive an approximate location such as country or city), push-notification token, crash logs and performance diagnostics.
Purchase information
If you buy a subscription, Google Play or the Apple App Store processes the payment. We receive your subscription status, the product purchased, transaction identifiers and purchase tokens needed to unlock features and prevent fraud. We do not receive or store your payment card number.
Sensitive information
We do not intentionally collect sensitive personal data such as health, religious beliefs, biometric data or precise location. Please do not include such information in your AI prompts.
How our AI features use your information
MoYu TV uses artificial intelligence to understand your requests, recommend movies, search by description, summarize titles and chat with you.
- What is processed: your prompts, your viewing and rating signals, and the AI's replies.
- Who processes it: our own systems and AI model providers that process data on our behalf, under written contracts that require confidentiality and appropriate security. We do not permit these providers to use your prompts to train their own general-purpose models.
- Why: only to generate the response you asked for, personalize your experience, keep the Service safe and improve the quality and accuracy of our recommendations.
- Accuracy: AI output can be wrong or incomplete. We do not use AI to make decisions about you that produce legal or similarly significant effects.
- Your control: you can delete individual AI conversations or your whole AI history, and turn personalization off, in the app's settings. See Your choices and rights.
Where the law or the app stores require it, we ask for your permission in the app before your prompts are sent to a third-party AI provider.
How we use information
| Purpose | Legal basis (where GDPR / UK GDPR applies) |
|---|---|
| Provide, operate and maintain the Service, create and manage your account | Performance of a contract |
| Personalize recommendations and power the AI assistant | Performance of a contract; legitimate interests |
| Process subscriptions, verify purchases and prevent fraud | Performance of a contract; legitimate interests; legal obligation |
| Customer support and service messages (for example security or billing notices) | Performance of a contract; legitimate interests |
| Promotional notifications or emails (you can opt out at any time) | Consent, where required; otherwise legitimate interests |
| Analytics, diagnostics and improving the Service | Legitimate interests; consent where required |
| Security, abuse prevention, enforcing our Terms and complying with law | Legitimate interests; legal obligation |
If we ever introduce advertising or use your data in a materially different way, we will update this policy and ask for your consent where the law requires it.
How we share information
We do not sell your personal information and we do not share it for cross-context behavioral advertising. We share information only as follows:
- Service providers that help us run the Service – for example cloud hosting and content delivery, authentication, analytics and crash reporting, AI model providers, email and push-notification delivery, and customer-support tools. They may use the data only to provide services to us.
- App stores (Google Play and Apple App Store) to process purchases and subscriptions.
- Legal, safety and rights: authorities, courts or other parties where we believe disclosure is required by law, or necessary to protect the rights, safety or property of users, the public or MoYu TV, or to enforce our Terms of Service.
- Business transfers: in connection with a merger, acquisition, financing or sale of assets, subject to this policy's protections.
- With your consent or at your direction.
- Aggregated or de-identified information that cannot reasonably be used to identify you.
International data transfers
We and our service providers may process and store information in countries other than the one where you live, including countries whose data-protection laws may differ from yours. Where required, we use appropriate safeguards such as Standard Contractual Clauses or other lawful transfer mechanisms.
How long we keep information
| Data | Retention |
|---|---|
| Account, profile, watch history, watchlist, preferences | While your account is active. Deleted within 30 days after you delete your account. |
| AI prompts and replies | Until you delete them or delete your account. |
| Support correspondence and abuse reports | Up to 24 months after the case is closed. |
| Security logs and diagnostics | Up to 12 months. |
| Purchase and transaction records | For the period required by applicable tax and accounting laws. |
| Backups | Overwritten or purged within 90 days of deletion. |
We may keep information longer when necessary to comply with the law, resolve disputes or enforce our agreements.
Your choices and rights
Controls in the app
- Edit your profile and preferences.
- Clear your watch history, search history and AI conversations.
- Turn personalization and promotional notifications on or off.
- Manage permissions (such as notifications) in your device settings.
- Delete your account – see how to delete your account.
Your rights
Depending on where you live, you may have the right to: access your personal data; correct it; delete it; export it in a portable format; restrict or object to certain processing; withdraw consent at any time (without affecting earlier processing); and lodge a complaint with your local data-protection authority.
To exercise a right, use the in-app controls or email [email protected] from the address registered to your account. We may need to verify your identity and will respond within 30 days (or sooner if the law requires). We will not discriminate against you for exercising your rights.
Security
We use technical and organizational measures designed to protect your information, including encryption in transit (HTTPS/TLS), hashed passwords, access controls and monitoring. No system is perfectly secure, so we cannot guarantee absolute security. Please protect your password and tell us immediately if you suspect unauthorized access to your account.
Children's privacy
MoYu TV is not directed to children under 13, and we do not knowingly collect personal data from them. In some countries the minimum age for consenting to online services is higher (up to 16); in those places you need your parent's or guardian's permission to use the Service. If you believe a child has given us personal data, contact [email protected] and we will delete it. Titles with mature content are labeled in the app; see our AI & Content Policy.
Information for specific regions
European Economic Area, United Kingdom and Switzerland
The legal bases for processing are listed in the table above. You have the rights described in Your choices and rights and may complain to your local supervisory authority.
California (CCPA/CPRA)
In the last 12 months we collected the following categories: identifiers (such as email and device identifiers); internet or app activity (such as viewing history and searches); commercial information (subscription status); approximate geolocation derived from IP address; and inferences about your preferences. We collect them for the purposes described above. We do not sell or share personal information as defined by California law and do not use or disclose sensitive personal information to infer characteristics about you. California residents may request to know, delete or correct their information by emailing [email protected]; an authorized agent may submit a request on your behalf with proof of authorization.
Vietnam
We process personal data in accordance with Vietnam's personal data protection regulations, including Decree No. 13/2023/ND-CP. Where consent is required, we request it when you register or enable the relevant feature. You have the rights to know, consent or withdraw consent, access, correct, delete, restrict and object to processing, request provision of your data, and seek remedies. Contact us at [email protected] to exercise them.
Our website
The website https://moyutv.app does not use advertising cookies or third-party trackers. Our servers automatically log standard request information (such as IP address, browser type and pages requested) for security and reliability. If we add analytics later, we will update this policy.
Changes to this policy
We may update this policy from time to time. We will post the new version here with a new "Last updated" date and, for material changes, notify you in the app or by email before they take effect where the law requires.
Contact us
Questions or requests about privacy? Email [email protected]. For general help, use [email protected] or visit the Help Center.